SERVICES · WORKSHOPS
Practical workshops for stronger commercial execution
Four focused workshops help commercial teams strengthen how they lead, coordinate, sell, and respond to challenges.
Every workshop includes a four-hour, live, facilitated session, supported by prework and post-workshop applicatlon exerclses.
Participants bring relevant challenges into the session, practice new approaches, and apply them in their work afterward.
Participants leave with: A coaching conversation guide and a 30-day plan for applying it with their team.
Sales Manager Coaching
Equip frontline sales managers to turn observation and feedback into more consistent coaching.
WHO IT'S FOR
Frontline sales managers and newly appointed sales leaders.
THE CHALLENGE
Managers are accountable for team performance but may lack a practical, repeatable approach to developing their sellers.
TOPICS
Observing selling behaviors, asking coaching questions, delivering actionable feedback, and establishing coaching routines.
Participants leave with: A focused execution plan for one commercial priority, with agreed owners, handoffs, measures, and next steps.
Sales Team Alignment and Execution
Help commercial leaders translate shared priorities into clear responsibilties and coordinated action.
WHO IT'S FOR
Sales representatives, account managers, and customer-facing commercial teams.
THE CHALLENGE
Product knowledge does not always translate into discovery that reveals customer priorities or establishes a clear reason to act.
TOPICS
Discovery questions, customer impact, value communication, buying-group alignment, and evidence of customer commitment.
Customer Conversations and Value
Help sellers move from explaining products to building a compelling customer business case.
WHO IT'S FOR
Sales representatives, account managers, and customer-facing commercial teams.
THE CHALLENGE
Product knowledge does not always translate into discovery that reveals customer priorities or establishes a clear reason to act.
TOPICS
Discovery questions, customer impact, value communication, buying-group alignment, and evidence of customer commitment.
Participants leave with: A customer conversation plan for a current account or opportunity, including discovery questions, a draft value case, and next steps.
Sales Mental Edge
Help sellers build practical habits for staying focused, responding to setbacks, and approaching demanding conversations with confidence.
WHO IT'S FOR
Sales representatlves, account managers, and sales managers.
THE CHALLENGE
Rejection, uncertainty, and performance pressure can disrupt preparation,
confidence. and consistent execution.
TOPICS
Recognizing unhelpful thought patterns, focusing on controllable actions, preparing for difficult conversations, and resetting after setbacks.
Participants leave with: A personal preparation and reset routine, plus a 30-day plan for applying it in their sales work.
01 - BEFORE THE WORKSHOP
Focused prework helps particlpants assess current practices, identify a relevant challenge, and arrive ready to contribute.
We agree with the client on the behaviors and performance measures the workshop will support.
02 • DURING THE WORKSHOP
Participants work through practical examples, guided exercises, and feedback.
Each person develops tools and an application plan connected to their role.
03 • AFTER THE WORKSHOP
Structured application exerclses help participants put new behaviors into practice. Agreed measures provide a way to assess application, track performance improvement, and dentify where further reinforcement is needed.
HOW EVERY WORKSHOP RUNS
Before, during and after the session
